Google Adwords Management Perth - Dilate Digital in Midvale Western Australia

Efficient ad copy is: • Clear and succinct • Aligned with consumer intent • Focused on benefits and worth • Appropriate to the keyword searched • Structured with strong calls to action • Optimised to stand out versus rivals Good advertisement copy can enhance your Quality Rating, a metric used by Google to evaluate how valuable and relevant your ads are. Continuous optimisation consists of: • Changing bids • Checking new advertisement variations • Removing low performing keywords • Adding new keywords based on search term results • Refining audience targeting • Implementing advertisement extensions • Evaluating budget allocation • Improving Quality Rating • Keeping account structure These adjustments make your projects more efficient over time. Reports may consist of: • Number of clicks • Cost per click • Conversions produced • Cost per conversion • Keyword performance • Advertisement efficiency • Audience insights • Budget trends • Recommendations for improvement Clear reporting enables you to comprehend how your investment is performing and makes sure that your marketing choices are backed by real information.